Freebies

Survey Results: Your Experiences Buying Vintage Online

Last July I released the survey, “Your Experiences Shopping for Vintage Online” to connect with the online vintage customer community and learn more about their thoughts, opinions and concerns behind shopping for vintage online. I gathered this information to give vintage sellers so that they could – based on their own analysis of results – make changes to their online shops and selling strategy to better serve #vintagelovers everywhere.

This survey was intended for the vintage customer and provided an anonymous forum for them to share how they feel about such touchy subjects as mannequin vs. model, pricing, presentation, description and seller-buyer communication.

Want to read the survey results?

<< DOWNLOAD RESULTS HERE >>

******

Survey Results: Sellers’ Experiences Selling Vintage Online

While selling vintage fashion may look like all fun and games, there’s serious work to be done before profits can be achieved.

First, there’s vintage clothing to be found, cleaned, and reconstructed.

Then, there’s models to hire, backdrops to be hung, garments to be shot, edited and listed.

After all of that, there’s descriptions to write, keywords to add and tweeting, Facebooking and Instagramming to do.

Oh, and did I mention customer service, packaging and shipping? Plus everything-in-between unique to fueling the business model of an online vintage shop.

Want to see how vintage sellers feel about the vintage fashion industry?

<< READ THE REAL LIVES OF VINTAGE SELLERS HERE >>

*****