If your closets are full or cash is low, it might be time to sell some of your vintage clothing. …
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7 Pro Tips For Selling Vintage Clothing
Is there money to be made in clothing resale? Yes! The business of selling used clothes is alive and well…
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The 4 Best Places To Bring Your Clothes For Resale
A great deal of vintage selling occurs online these days. But if you aren’t into photographing and then managing the…
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How To Negotiate For The Price You Want
Think of the price tag on the piece of clothing that you pick up off of the consignment rack as…
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4 Items You Shouldn’t Pass Up The Next Time You Are Thrifting (And Reasons Why)
Did you know that you might be breezing by valuable items as you thrift shop, without even knowing about it?…
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My Event with Etsy: An SEO Seminar for the NYC Vintage Sellers Team
On Wednesday, July 17th I hosted a networking and instructional event, “SEO for Etsy Sellers,” at the Etsy Labs in Dumbo, Brooklyn. The event was attended by 17 members of the NYC Vintage Sellers Team on Etsy, which I co-founded with Simone Hines of Erstwhile Style. Thank you to Etsy for providing event space and to Diane Dulgerian Photography for snapping pictures of the instruction and socializing!
9 Smart(er) Ways Vintage Sellers Should Be Using Social Media
Managing social media is overwhelming for any vintage seller who feels finding the time to shop, wash, mend, photograph, list and ship garments can feel like a 24/7 job itself! But social is serious and if you aren’t making time to Facebook, Tweet, Pin and Google +, you’re losing on valuable search engine optimization and audience engagement benefits that will naturally attract a greater amount of eyeballs to your shop over time.
The Plague of Feeling Like You Never Work Hard Enough
Beyond finding, mending, cleaning, photographing, listing and shipping inventory, vintage sellers are forced to be workaholics if they want to grow and ultimately, make the money they need to live a balanced, healthy and prosperous life. So to help realize your greatest power within and how to shift from stressful fear to patient focus in any moment, this post reveals 5 quick shifts to use when you’re feeling overwhelmed.
My SEO Smackdown Class: How to Attract Customers to Your Etsy Shop
An Etsy shop can’t be “found” unless it’s SEO-optimized. SEO is writing your shop description, about page, titles, listing descriptions and more so that they include the best keywords allowing for the greatest amount of potential eyeballs landing on your listings and exploring your shop to see what else you have for sale. An SEO-optimized shop attracts customers without tweeting, Facebooking, Instagramming having to send a single smoke signal about it.
Branding 101: Why Your Vintage Shop Needs to Tell a Story
Without a story behind your vintage brand, your goods are the same as if the shopper is visiting a flea market, thrift store or digging through their Grandma’s closet. Your vintage shop needs to brand itself so that in the sea of sellers, you can differentiate your product from the rest, reaching the customer who sees themselves in your merchandising, models and curation of top-notch vintage finds.