How to Make Customers Love You (and Buy Your Vintage Clothing)

May 14th, 2013

let's get personal for selling more vintage clothing

Networking and playing with the vintage jewelry collection of MaeJean Vintage, the #1 vintage jewelry seller in my e-book. 

Last week I spoke with Lara of Locapoxie Vintage about how she should be marketing her online vintage shop to improve her sales.

Lara was an awesome girl and based in an equally awesome town (Asheville). After sharing some of my social media marketing tips with her, I decided I’d do the same for you with these three key ways to sell more vintage by personalizing your online & offline interactions … the smart way!

Keep reading for my tips – inspired by my own best business practices as a vintage fashion spokesperson and business consultant.

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Black, White and My 1960s Mr. Dino Dress

May 13th, 2013
Black, White and My 1960s Mr. Dino Dress

Mr. Dino is a designer from the 1960s who once dined with many a fine lady. These ladies enjoyed wearing his op-art prints to social soirees, artistic affairs and to raise eyebrows whilst shopping around town. Mr. Dino made dresses of designs compared to the likes of Emilio Pucci. While we all know Mr. Pucci by both first and last name basis, the average #vintagelover is hardly familiar with the pseudonym Mr. Dino.

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Empowered by the Past: Faye’s Mom is a 1960s Fashion Icon

May 7th, 2013
Empowered by the Past: Faye’s Mom is a 1960s Fashion Icon

This guest post by Faye de Lanty marks the first in a new series called Empowered by the Past. Faye’s mother and father met after he’d moved to a 1960s fashionable London in his late teens to become a rock star. His aspirations to buddy up with Mick Jagger took a detour after meeting Faye’s mother, Nadia. He “fell head over heels,” says Faye, and the rest was history.

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Put Down the Smartphone and Put on a Vintage Swatch

May 6th, 2013
Put Down the Smartphone and Put on a Vintage Swatch

Put down the iPhones and pick up a vintage Swatch watch. Swatch watches are colorful, charismatic time pieces that became a fad of every trendy girl/guys’ closet in the 1980s and 1990s. An advertisement would depict a wearer rocking not just one but multiple Swatch watches on his or her arms, proving that the Man Repeller’s popularization of the “arm party” may not be so original after all.

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A Vintage Ode to My Mom for Mother’s Day

April 26th, 2013
A Vintage Ode to My Mom for Mother’s Day

With Mother’s Day approaching on Sunday, May 12th, I teamed up with Coupons.com to offer you a chance to win a $50 gift card to Target to grab your own mamas a special treat for this ode-to-mom day.I hope you’re inspired to tell your mom “I love you!” today. The greatest #vintagelove is that of our family heritage and past which has helped to shape our perfect presents and promising futures!

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3 Things I’ve Learned About Life from Vintage

April 25th, 2013
3 Things I’ve Learned About Life from Vintage

The vintage industry has taught me those lessons in life I never anticipated needing to learn and when the time was necessary, re-learn once again. These are lessons applicable to all aspects of our lives – not just working in the vintage industry. I hope I do these lessons justice, and that one (or all three) resonate with you, whether you’re a vintage buyer, seller or evangelist of #vintagelove like me.

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Seizing the Day Wearing 1950s Crinoline

April 23rd, 2013
Seizing the Day Wearing 1950s Crinoline

Vintage crinoline comes in different shapes, sizes, colors and textures. Shorter and fluffier crinoline are called “square dancing” crinolines, and add volume to above-the-knee and mini skirts. Crinolines, which is a combination of the French words for horsehair and linen, of which the first crinolines were made from, were first worn around the 1830s and then fell out of complete favor by the 20th century teens.

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7 Reasons You Shouldn’t Feel Bad About Vintage Sizing

April 22nd, 2013
7 Reasons You Shouldn’t Feel Bad About Vintage Sizing

“How do I know my vintage size?” is one of the most common questions I hear. After releasing my e-book, the 100 Best Vintage Shops Online, reader Xia said to me, “My only critique [of the e-book] is I think there needed to be something in there for plus-size girls, and how they can also buy beautiful vintage, as I find that a big issue when buying vintage clothes … nothing ever fits.”

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